We work with your marketing and communications departments in order to ensure a clear and consistent branding strategy throughout your target markets.
A full employer brand process would cover the following:
Audit your current employer brand through surveying your current employees
Benchmark your employer brand versus your competitors
Recommend enhancements and developments to employee strategy if required
Develop a clear Employer Value Proposition
Create a communication plan to promote your brand across all media to candidates
Implement the plan through career websites, video, engaging content and advertising
Measure the quality of candidates attracted and how well they match your culture
Review and update the employer brand strategy
We understand the recruitment process and ensure that your employer branding can be delivered through all suitable media such as recruitment websites, job board advertising, social media and events.
We also ensure that your EVP remains consistent throughout the process at each candidate touchpoint.
From the moment a candidate first sees your brand, through surfing your website, applying for a job, being interviewed by phone, being invited to your site for interview, feedback, offer and onboarding - we ensure they receive a consistent and positive message.
Why use ResourceBank for Employer branding?
We have an unmatched depth and range of expertise in delivering success for your employer brand.
20 years experience
Creative employer branding and candidate marketing experts
Expertise in candidate communication and recruitment processes
High levels of customer satisfaction
Discuss your employer brand
Get in touch to find out more about the different ways ResourceBank can help your organisation. Speak to Charlotte Todd-Smith on 01952 281900 or click the button below to book a time that suits you