Your EVP is all about what makes your employment experience unique – what it’s really like to work for your organisation
Your Employer Brand is the creative articulation of your EVP. It builds the impression of it’s like to work for your organisation.
Differentiate you from your competitors – they choose you
Reduce recruitment costs and effort – magnetic effect – the right type of candidates should be applying
Increase retention and engagement – a sense of unity and shared purpose
Create advocacy amongst employees, share their experience – organic PR
Create a favourable impression with customers and stakeholders – proud to be associated with your company
We work collaboratively with your marketing, and communications departments to agree project aims, goals and timeline.
Working with stakeholders and employees to ensure data is gathered from various sources both internally and externally.
Auditing your current employer brand
Benchmarking your employer brand versus your competitors
Developing a clear Employer Value Proposition framework that is focused on “show, don’t tell”
Creating a communication plan to promote your brand across agreed media channels
Implementing a engaging content plan through: socials, digital, career websites, video, print, advertising and internal brand comms
Measuring the quality of candidates attracted and how well they match your culture
Reviewing and updating the employer brand strategy
25 years+ experience
Creative employer branding and candidate marketing experts
Award winning expertise in candidate communication, recruitment processes and employer branding
High levels of customer satisfaction