Supporting training providers with marketing and employer engagement
Our mission at ApprenticeLink is to connect training providers with employers in order to maximise the development and utilisation of apprenticeship training. We formed at the start of 2015 although we have 8 years’ experience working with training providers, colleges and sector skills councils.
Your retained marketing partner
Our primary service to training providers is to act as your retained marketing partner; targeting, interacting and engaging with employers in order to enrol apprentices for your training programmes.
We charge for our services on a results only basis and tailor our marketing approach to suit your specific needs. We believe that your brand image is paramount and therefore we look at building long term strategic partnerships with you and your employers.
Our marketing campaigns can involve:
- Research and prospect list building
- Outbound tele-marketing
- Outbound email campaigns
- Digital advertising
- Inbound contact handling and enquiry management
- Appointment setting
- Contract sign-up
- Ongoing customer engagement and management
To date we have supported training providers in marketing the following areas
- Warehousing and Logistics
- Customer Service
- Business Administration
- Health and Social Care
- Team Leading
- Operational Management
- Dental Nurse
- Practice manager
We can support and promote all other areas of apprenticeship training too.
A dedicated and experienced team
Our experienced team of telemarketers interacts with hundreds of employers every day, representing your brand with enthusiasm and professionalism. We provide a service that generates interest, provides information, creates opportunities, makes appointments and produces leads.
We can work alongside or as an extension to your business development team, providing regular reports and updates to ensure you have an integrated and consistent marketing approach.